Build vs. Buy: Some Back-of-the-Envelope Costs

The article discusses the costs associated with building a bespoke business intelligence solution, including monetary expenses, time consumption and emotional strain on employees. It provides an example of how much it would cost to build connectors for five common APIs (Salesforce, Marketo, Zendesk, Jira, and Zuora) in terms of engineering hours and salaries. The article also highlights the benefits of using a pre-built solution like Fivetran, which can save time and resources while improving data accessibility and decision-making speed for businesses.

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