User onboarding still isn't good enough, but here's how it's changing

User onboarding has evolved since 2015, but new challenges such as impersonalization, frontloading, and interruptions have emerged. Current trends in user onboarding include AI-powered chat UIs, choose your own adventure experiences, warehouse-driven personalization, get started pages, embedded prompts, and cross-functional ownership. Product adoption platforms like Chameleon can help companies address these challenges by offering data-driven UX, analytics, and integrations to improve user onboarding and activation rates.