How StoryCorps uses Zapier to enrich CRM data and improve internal workflows

StoryCorps`, a nonprofit organization, uses `Zapier` to automate various tasks, such as tracking contacts, enriching contact information, and growing subscriber lists. This helps the organization save time, streamline workflows, and focus on its core mission of preserving and sharing stories told by people around America. With Zapier's automation, StoryCorps can centralize information about donors, contributors, and fans in `Salesforce`, send welcome messages to new subscribers, and even digitize paperwork during the pandemic, allowing employees to focus on the most important tasks. By leveraging Zapier's automation capabilities, StoryCorps has been able to make a significant impact in its mission to share stories and connect communities.

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