Michael Grinich's ERC 2025 Opening Keynote: Crossing the Enterprise Chasm in the Age of AI
Blog post from WorkOS
The Enterprise Ready Conference 2025 focused on the concept of the "Enterprise Chasm," introduced by Michael, which highlights the gap between products with basic product-market fit and those that are truly enterprise-ready, capable of succeeding within large organizations. This concept emphasizes that achieving product-market fit is essential but insufficient for market domination without enterprise-specific capabilities such as compliance, IT integration, and security features. WorkOS showcased its suite of products designed to help companies bridge this chasm, including AuthKit for identity management, integrations with Stripe for billing, and WorkOS Pipes for seamless third-party integrations in AI applications. The conference also explored the evolving medium of AI, drawing parallels to historical shifts in media like film and music, and suggesting that while current AI tools are still in their nascent stages, they hold the potential to revolutionize how applications are built and used. Michael underscored the importance of building robust infrastructure to support this transition and invited attendees to join the journey of discovering how AI will reshape the enterprise landscape.