Agency partner JvM NECKAR builds THE LÃND for Baden-Württemberg
Blog post from Upsun
Jung von Matt NECKAR, an agency partner of Upsun, developed an interactive 3D-animated website called THE LÄND for the Baden-Württemberg Ministry to attract skilled workers and new residents to the region, meeting stringent security and privacy requirements. The project involved leveraging Upsun's Platform-as-a-Service to host the site in a German data center, ensuring compliance with European data protection laws and automating DevOps processes, which allowed the team to focus on creative aspects using a preferred tech stack. The campaign, launched in phases beginning October 2021, resulted in a significant 1,800% increase in site traffic and effectively engaged both local and international audiences by showcasing the state's professional opportunities and attractions through an engaging digital experience.
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