June 2026 product update

In June 2026, Unified announced significant updates, including the launch of three new API categories—Analytics, Datastore, and Clubs—expanding their integration capabilities to over 500 across 30 categories. The new Analytics API allows users to access traffic, events, and reports across platforms like Google Analytics and Mixpanel using a unified metric vocabulary, while the Datastore API facilitates structured data transactions across platforms such as Airtable and Snowflake through a single interface. The Clubs API offers standardized data management for sports clubs with integrations like Strava. Unified also introduced support for external secrets managers to enhance credential security, accommodating infrastructure-specific storage needs. Additionally, the platform expanded event delivery capabilities with more native and virtual webhook coverage, introduced a Picklist object to streamline CRM and ATS integrations, and implemented pagination improvements for better data management. These developments aim to enhance the integration experience by reducing the need for custom logic and ensuring consistent performance across different platforms.

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