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How to Get Your The Trade Desk API Key

Blog post from Unified.to

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The Trade Desk API access in 2026 is not publicly accessible and requires an existing commercial relationship with the company, such as being a customer, agency, or approved adtech partner. Unlike other ad platforms that use OAuth 2.0, The Trade Desk uses a credentialed API user model with long-lived tokens, managed through a closed partner infrastructure. API access requires approval from a TTD account team, potentially involving additional fees and contractual terms. The API supports various functions like campaign management and data integration, each with specific credentials and endpoints. Those without a direct relationship can access the API through agency partners or integration partners like Unified, which offer a single API for multiple ad platforms. The Kokai rebrand represents a UI evolution but does not change the underlying API structure or authentication methods.