Tinybird is the analytics platform for Ghost 6.0

Ghost has partnered with Tinybird to enhance its platform with real-time, multi-channel web analytics, available in the latest Ghost 6.0 release. This integration allows both Ghost(Pro) and self-hosted users to access analytics without additional costs or setup, providing detailed, first-party analytics directly within the Ghost platform. Ghost employs a hybrid architecture where MySQL manages core content and business logic, while Tinybird processes high-volume page views for real-time analytics. The system uses a client-side tracking script for data collection, processed server-side and integrated into Tinybird’s infrastructure, offering privacy-first data handling without complex streaming setups. This setup supports both cloud and local deployments, allowing flexibility for users to choose between managed hosting or self-hosting, while maintaining feature parity across both options. Ghost’s implementation demonstrates a scalable and portable analytics solution for open-source platforms, enabling real-time insights with minimal infrastructure overhead, thus supporting a broad range of users from small blogs to major publications.

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