As an application developer, scaling data analytics can be a challenge, especially when dealing with high traffic and rapid adoption of SaaS products. Traditional databases like Azure SQL or Google Cloud SQL may not be able to handle the load, leading to data bottlenecks and poor performance. Columnstore databases like AWS RedShift or Vertica can provide better performance for analytical workloads, but SingleStore is a more comprehensive solution that meets the requirements of IEX Cloud and DailyVest, with features such as parallel ingestion, low latency queries, and high concurrency. By using SingleStore, developers can accelerate and scale their analytics, delivering a better customer experience and reducing the risk of churn and negative reviews. With its established community, cost-effective pricing, and robust support services, SingleStore is an attractive solution for SaaS applications that require real-time analytics.