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How to win Shipaton part 3: growing your app

Blog post from RevenueCat

Post Details
Company
Date Published
Author
Perttu Lähteenlahti
Word Count
1,256
Language
English
Hacker News Points
-
Summary

Successfully growing your app and winning Shipaton involves building momentum by acquiring new users, improving discoverability, retaining existing users, and establishing a robust feedback loop. Initially, leverage your personal networks and niche online communities to attract early adopters, and consider collaborating with micro-influencers for more targeted outreach. Use platforms like the Shipaton Discord for exposure and feedback, and make early users feel special to turn them into advocates. Optimize your app's App Store presence with effective descriptions, visuals, and regular updates to enhance visibility. Maintain user retention by quickly addressing feedback and engaging personally with users, which helps build trust and loyalty. Create a feedback loop through lightweight questions, surveys, or community groups to gain insights and foster a sense of belonging among users. Ultimately, winning Shipaton isn't solely about numbers but about demonstrating growth, effort, and a compelling narrative about your app's journey, which will be crucial in your final submission.