Flexible Discounts for Web Billing

RevenueCat has introduced Flexible Discounts for Web Billing, allowing users to create and manage percentage-based discounts and promo codes directly from their dashboard, overcoming the limitations of the App Store and Google Play, which only support free trials and introductory pricing. These discounts can be applied via URL parameters, through the SDK, or directly in the checkout UI, offering control over how and where they are displayed. Users can set discounts with three duration options: one-time, forever, or within a specific calendar time-window, and discounts can be scoped to specific products or applied globally. The system does not allow discounts to stack with introductory offers or trials, and future developments will include funnel support and discount code analytics.