The blog post by Ben Rogojan critiques the prevalent trend of being "data-driven" in business, arguing that an excessive focus on data can lead to decision-making paralysis and inefficiency. Rogojan suggests that companies often become bogged down in building data infrastructure and perfecting analytics tools, which can distract from their actual business goals. As an alternative, he advocates for an "outcome-obsessed" or "decision-driven" approach, where data is used to inform rather than dictate decisions, and emphasizes the importance of setting decision thresholds, avoiding vanity metrics, and fostering a culture of fast feedback and action. He also highlights the necessity of bridging the communication gap between data and business teams to ensure data is effectively used to drive outcomes. The post concludes by stressing that while data can provide valuable insights, it should not be the sole driver of decisions, and a cultural shift is needed to integrate data into a broader business strategy.