Grafana OnCall has introduced a new bi-directional integration with ServiceNow, enhancing the incident management process for organizations using both platforms. This integration allows alerts to seamlessly flow between Grafana OnCall and ServiceNow, ensuring incident statuses remain synchronized across systems. The feature is configurable, enabling users to adjust ServiceNow credentials and fine-tune alert behavior according to their specific needs. Incidents created in ServiceNow can automatically generate alert groups in Grafana OnCall, which are then routed through established mechanisms to alert the appropriate teams. The integration also supports mapping custom incident statuses from ServiceNow to Grafana OnCall for consistent status updates. Additionally, users can create ServiceNow incidents based on alerts from various tools within their observability framework, centralizing incident management. Customization options are available through Grafana OnCall's outgoing webhooks, allowing teams to tailor the integration to their incident response workflows.