Grafana Cloud provides tools and best practices to help organizations reduce costs associated with managing metrics and logs as their infrastructure scales. The platform emphasizes optimizing observability data through strategies such as adjusting data points per minute (DPM) and using Adaptive Metrics to aggregate and recommend changes for unused metrics, leading to significant cost reductions. Client-side filtering allows users to control which metrics are sent to Grafana Cloud, further decreasing unnecessary data ingestion. For logging, Grafana's Adaptive Logs analyzes data to offer tailored recommendations for reducing noise and costs. Additionally, the Log Volume Explorer helps users identify the sources of log traffic and manage log volumes effectively. Grafana Cloud also features a cost management hub for monitoring expenses and optimizing usage across the stack, offering a centralized approach to observability cost management. The platform continues to innovate with solutions like continuous profiling and the upcoming Adaptive Tracing to further enhance cost-efficiency and performance visibility.