While companies struggle to find and retain talent, they often overlook using data in their human resources, particularly in attracting and retaining employees. Companies fear using data due to concerns about upsetting employees or making retention harder. However, anonymizing data and being transparent with employees can reassure them of their privacy while enabling the business to aggregate data and identify trends. A data-centric approach to people development can help organizations measure weaknesses in the recruitment process, identify talent, and gauge employee engagement. By centralizing data and using analytics methods similar to sales and marketing, companies can create a better working environment, reduce subjectivity, and avoid wrong insights. Ultimately, data is a tool that must be enabled across the entire workforce to achieve success in talent attraction and retention.