Fidel's Data Principles guide the company's approach to data management, emphasizing user consent, data privacy, and security to build trust with clients and partners. Fidel's technology supports real-time, payments-led user experiences across various continents, partnering with organizations ranging from startups to large enterprises. Key principles include putting users in control of their data, ensuring they are the ultimate beneficiaries of their information, and maintaining stringent privacy standards that align with global regulations. Fidel uses tokenization to protect card data, ensuring transaction security without storing sensitive information. The company aims to innovate while maintaining reliability and expects the same commitment from its partners, facilitating the creation of secure, engaging financial products through its APIs.