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How Mobile Premier League Reduced Player Churn with Confluent Cloud

Blog post from Confluent

Post Details
Company
Date Published
Author
Christine Cignoli, Oli Watson, Paul Marsh
Word Count
1,092
Company Posts That Month
6
Language
English
Hacker News Points
-
Post removed?
No
Summary

Confluent Cloud` is being used by `Mobile Premier League` (`MPL`) as their central nervous system for data streaming and sharing, enabling the processing of hundreds of millions of events per day. With this platform, MPL can deliver exceptional player experiences, reduce player churn, and increase revenue generation. The solution uses a fully managed streaming platform to stream real-time events from various sources, such as gaming apps, relational databases, and marketing SaaS apps, into target systems for analysis and processing. This allows MPL to optimize matchmaking, onboarding personalization for new players, and real-time fraud detection and prevention, ultimately creating a competitive edge in the eSports and mobile gaming industry.

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