As businesses navigate the challenges posed by the pandemic, the shift toward digital transformation, particularly event streaming, is widening the digital divide between companies. Research by Enterprise Management Associates highlights that the pandemic tested digital business models, emphasizing cost-saving initiatives where event streaming plays a crucial role. Confluent Cloud emerges as a significant enabler, offering cost savings and efficiency by providing a managed, scalable platform for event streaming, exemplified by Walmart's agile response to changes in retail demands. The use of event streaming and cloud-centric strategies allows businesses to adapt quickly to shifting market conditions, making it a valuable tool for organizations of all sizes. The EMA white paper underscores the importance of real-time event streaming for innovation and efficiency, further supported by technologies like IoT and AI/ML, enhancing the resilience and adaptability of companies in a rapidly changing environment.