Defining Clearbit's company values

In mid-2018, Clearbit, a company founded in 2014, recognized the need to formalize its internal values as it scaled beyond its small, efficient, and profitable beginnings. With input from its entire team, Clearbit identified seven key themes—customer empathy, excellence, teamwork, honest communication, initiative, fun, and learning—that were distilled into six core values: Care, Craft, Team, Truth, Initiative, and Fun. These values were integrated into the company's operations, from hiring practices to regular recognition and feedback processes, ensuring they remained active and relevant. Clearbit views these values not just as aspirational statements but as a living document essential for maintaining its culture, evolving with the company, and reinforcing trust and alignment within the team. The company commits to reviewing these values annually to ensure they truly reflect its culture and support the organization's goals.

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