Why Your Cookie Banner Isn’t Because of GDPR & How to Ensure Data Privacy Compliance

The article discusses the importance of data privacy compliance and how new laws such as GDPR, ePrivacy Directive, and HIPAA Privacy Rule have changed digital privacy in recent years. It explains the different types of data collected about users (PII, PHI, non-PII) and how these laws regulate their storage and processing. The article also provides advice on how companies can ensure compliance with these laws, including storing data in the EU where possible, offering user deletion, obtaining consent for cookies, and using tracking technologies that prioritize data privacy.