Chameleon is enhancing its platform to empower product teams with data-driven strategies for improving user engagement and conversion rates. Recent updates include A/B testing for Interactive Demos, allowing teams to assess different demo variations to identify the most effective engagement strategies without relying on guesswork. The platform also offers improved Salesforce integration for faster data syncs and enriched webhook data, providing precise diagnostic information for smoother user experiences and more reliable adoption campaigns. Upcoming features include an in-app growth agent designed to help optimize in-app campaigns by analyzing user needs and recommending effective strategies. Chameleon focuses on transforming user activation into a systematic process, supporting teams with personalized onboarding, feature announcements, feedback collection, and showcasing product value, all while maintaining a high level of customization and integration capabilities.