Food has “Farm-to-Table” — What About Data?

Using a farm-to-table analogy, the piece argues that traditional centralized data warehouses, lakes, and ETL pipelines can make information stale, costly, and difficult to maintain as organizations copy and transform large volumes of data before analysis. It presents CData Connect AI as an alternative that provides more than 270 connectors for live access to source systems such as Salesforce, Sage Intacct, MySQL, and Google Analytics, allowing data to be transformed and delivered directly to analytics tools, applications, and BI platforms without staging or replication. The article cites marketing services company Scorpion, which reportedly used the platform to connect data from Sage Intacct, ADP, and Monday.com to Excel and Power BI, reducing integration maintenance by 75%, lowering compute and storage expenses, and enabling more immediate campaign decisions. It concludes by encouraging organizations to adopt direct connectivity to reduce operational overhead, improve data freshness, and scale more flexibly.

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