David Cavazos, CIO of car dealership group CLEBER, created Merkauto's used car app with the goal of making it easy for customers to buy or sell cars by minimizing clicks and integrating features that facilitate coordination. The app allows users to navigate through various pages with filtering options, estimate prices, schedule appointments, and utilize built-in connections with other systems like Salesforce and Calendly. CLEBER owns and operates over 50 new-car dealerships in Mexico, and Cavazos recognized the need for a digital platform that would differentiate Merkauto from existing used car websites. He chose Bubble as the no-code tool to build the app due to its ability to quickly iterate and turn ideas into prototypes, allowing him to focus on customer experience and business challenges rather than technical ones. The app has been successful in just a couple of months with a small team, and Cavazos plans to continue iterating and adding features, including inventory management and authorization workflows.