Top Bing Search API Alternatives: 2025 List

Microsoft announced the retirement of its Bing Search APIs effective August 11, 2025, prompting users to seek alternatives for retrieving search data. The Bing Search API previously offered a suite of functionalities including image, news, video, and entity searches, which were beneficial for consumer and enterprise applications alike. In response to the discontinuation, Microsoft recommends transitioning to Azure AI Agents; however, these may not fulfill all user needs, especially those requiring structured data or link retrieval. Consequently, third-party web scraping services such as Bright Data, SerpApi, and others have emerged as viable alternatives, offering structured JSON outputs and features like geo-targeting, CAPTCHA solving, and integration with multiple search engines. Bright Data is particularly noted for its comprehensive support and a dedicated migration guide, making it a prominent choice for users transitioning from the Bing Search API.

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