At the Web Summit in Lisbon, Bright Data CEO Or Lenchner, along with other industry leaders, will lead a masterclass on the innovative use of web data to address business challenges and enhance organizational strategy. The panel will feature insights from notable figures such as CASAFARI's CEO Nils Henning and Red Points' Vice President of Product Geoffrey Cleaves, who will share real-world examples of how top companies leverage web data to improve consumer sentiment analysis, dynamic pricing, and market visibility. This session follows a survey by Bright Data and Vanson Bourne, revealing increased web data usage across sectors like retail, travel, and banking, with 93% of businesses deeming it crucial for operations despite global economic challenges. The survey indicates a rise in web data budgets, highlighting its significance even as other departmental budgets are reduced. Participants will gain insights into implementing web data strategies to enhance decision-making and maintain competitive advantage.