The text outlines strategies for eCommerce businesses to outperform competitors during the holiday season by leveraging structured web data for pricing, customer sentiment, and inventory management. It emphasizes the importance of monitoring competitors' pricing to offer competitive or better deals, analyzing customer feedback to enhance product offerings and satisfaction, and utilizing real-time data to adapt inventory in response to market trends and consumer demand. The text also highlights the benefits of social listening for brand reputation and provides insight into using datasets to optimize eCommerce strategies. The author, Nadav Roiter, a data collection expert at Bright Data, underscores the role of data-driven strategies in improving profitability and suggests utilizing Bright Data’s Dataset Marketplace for tailored data solutions.