WordPress is a powerful tool that powers over 75 million sites, hosts more than 60 million users, and accounts for roughly 30% of the web, with its latest version "Kirk" being downloaded over 7 million times. For businesses using WordPress to attract customers or promote content, adding the plugin WPForms can help unleash its full potential by providing a simple and user-friendly way to create online forms, surveys, polls, and payment forms without requiring any coding knowledge. With its drag-and-drop interface, conditional logic, and mobile responsiveness, WPForms helps simplify form creation and management, allowing businesses to automate their processes with integrations from workflow automation software Zapier.