Why every small business should own a domain name

A domain name is crucial for any business, even if it doesn't plan on having much of a website or any website at all. Registering a domain name provides an easy-to-remember address for customers to find the business, making it look more legitimate and professional. It also allows businesses to take control of their online presence by redirecting domain names to various profiles, such as Facebook Pages or Google Maps listings. Additionally, having a dedicated domain name can make email addresses appear more professional and give employees control over their work-related emails. Ultimately, buying a domain name is an affordable branding tool that makes a big difference, with costs starting at around $15 a year.