Content Deep Dive
How we use Zapier to recover sales and organize operations
Blog post from Zapier
Post Details
Company
Date Published
Author
Graham Cooke
Word Count
1,214
Language
English
Hacker News Points
-
Summary
In the world of eCommerce, abandoned carts can be a major source of lost sales. A company like Cafe Last found that by setting up a notification system using Zapier, they could alert their sales team whenever a customer abandoned their cart, allowing them to quickly contact and re-engage with the prospect. This process resulted in a 20% lift in sales revenue and improved customer satisfaction. Additionally, using Zapier also helped streamline order fulfillment processes by automatically creating tasks in a CRM system, saving time for the order fulfillment team. By implementing such systems, businesses can scale properly and provide better customer service, ultimately leading to increased revenue and growth.