Building early traction for a new startup can be challenging, especially without internet fame. However, there are alternative strategies to attract early customers and gather feedback that don't rely on social media success. By targeting mid-to-long tail keywords with landing pages, building links from old sites, installing live chat, asking for email addresses, and engaging with visitors through various channels, startups can slowly build traffic and a reputation without relying on internet fame. This approach allows for quick traffic growth, which can be used to engage with visitors and gather information to inform the product development process. Ultimately, the goal is to connect with site visitors at any cost, using inbound marketing tactics that prioritize engagement over cold outreach.