I've created new social posts based on discussions with potential clients and customers, expanding on ideas into concise sentences or two. I've also turned meeting transcripts into long-form blog posts explaining topics to a wider audience, such as explaining something to a customer in a sales or support call. Direct quotes from meetings have been used to create engaging images shared on social platforms. To find content ideas in meeting transcripts, set aside time to review the transcript, look for questions and answers, and highlight potential ideas. Include context and links in your content calendar to organize and plan content production. Transcripts can also be repurposed from other recordings such as webinars with Q&As or podcasts featuring company speakers.