An eCommerce Store Automates Their Work to Increase Reliability

Spivo, an eCommerce business that uses Shopify as its store, experienced a bug in one of its plugins that caused thousands of emails to be improperly categorized, resulting in missed email funnels being sent. To mitigate the effects of this outage, Spivo automated its work using Zapier, an app automator that connects various tools and services. With Zapier, Spivo can automate tasks such as sending emails and tracking referrals without manual updates or bugs, providing a sense of security and reliability in their workflow. By leveraging Zapier's automation capabilities, Spivo was able to streamline their operations and trust their tools to work right every time.

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