The 8 most important features you need for a website
Blog post from Webflow
The text emphasizes the importance of incorporating key features into a website to ensure it is appealing, functional, and effective in maintaining visitor engagement. It highlights how a website acts as the face of a brand, impacting first impressions regarding trustworthiness, reliability, and professionalism. Key features include prominently displaying the brand name and logo, selecting a concise and unique personalized domain name, providing easily accessible contact and social media information, and incorporating clear calls to action (CTAs) that guide visitors towards desired actions. These elements collectively enhance user experience, encourage interaction, and foster confidence and credibility among consumers.