Notification design: Practical dos and don’ts for a better UX

Incorporating notifications into user experience (UX) design offers a subtle and effective way to communicate with users by alerting them to new information without disrupting their interaction with the platform. Notifications, which can take the form of small windows or badges, play a crucial role in conveying event reminders, software updates, and promotional alerts, providing timely and relevant information that encourages continued engagement with the product. They are strategically timed and designed to fit seamlessly into the user interface (UI), offering a middle ground between the limited reach of emails and the potentially intrusive nature of modal windows. As part of a company's design language, notifications enhance UX by keeping users informed and connected, reducing the likelihood of missing important updates, and avoiding the fatigue associated with more intrusive communication methods.