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How to Send Webflow Form Submissions to HubSpot via Zapier Without Losing Data

Blog post from Webflow

Post Details
Company
Date Published
Author
Webflow Team
Word Count
1,561
Language
English
Hacker News Points
-
Summary

Webflow and HubSpot lack a direct two-way data connection, but Zapier bridges this gap by automating the transfer of form submissions from Webflow to HubSpot without requiring custom code. By setting up a Zapier trigger, each Webflow form submission can seamlessly create or update a contact in HubSpot, maintaining the original design of Webflow forms while efficiently routing data to HubSpot's contact database. This integration eliminates the need for manual exports or CSV imports, ensuring data is transferred without delays. To successfully set up this connection, users must have a published Webflow form with test submissions, active accounts with appropriate permissions on Webflow, HubSpot, and Zapier, and consistent field names between Webflow and HubSpot properties. The process involves creating a Zap in Zapier, configuring the Webflow trigger, setting up the HubSpot action, and mapping fields to ensure data integrity. This setup is crucial to avoid integration errors and ensure that submissions sync correctly, with real-time updates facilitated by Webflow's webhook system. The process emphasizes the importance of unique form names in Webflow to avoid confusion in Zapier's interface and guides users through testing the trigger and mapping fields to HubSpot, ensuring a smooth and reliable data transfer.