How 8020 built a world-class digital experience for Huberman Lab with Webflow

Faced with the challenge of managing an exponentially growing digital presence, Dr. Andrew Huberman and his team at Huberman Lab partnered with the agencies 8020 and Double Up to revamp their website and ensure accurate dissemination of scientific information to millions of listeners. As the podcast's content library expanded to over 150 episodes and 300 hours, simple search functions proved inadequate, leading to misinformation from unofficial sources. The collaboration between the agencies focused on enhancing user experience and implementing a robust tech stack, including Airtable and Algolia, to improve content accessibility and search functionality. The result was a significant increase in conversion rates and deeper user engagement with the content library. The ongoing partnership continues to evolve, supporting Huberman Lab's mission to build public trust in science and make scientific knowledge more accessible globally.