Automate Trustpilot review displays on Webflow product pages
Blog post from Webflow
Displaying Trustpilot reviews on Webflow product pages streamlines review management and ensures up-to-date social proof without requiring developer intervention. Ecommerce stores can choose between client-side TrustBox widgets for quick setup and limited customization or server-side API integration for complete control and customization, which necessitates caching due to Trustpilot's request limits. Trustpilot facilitates review collection via post-purchase emails, service review links, and automatic systems that integrate with ecommerce platforms, and reviews must be published on Trustpilot before they can be displayed. Successful integration requires setting up Trustpilot and Webflow business accounts, generating API credentials, and configuring Webflow CMS for syncing review data. Trustpilot supports API key and OAuth 2.0 authentication methods, with specific implementation steps for each. TrustBox widgets offer fast deployment with asynchronous loading and automatic rate limiting, while server-side integrations allow for full UI customization and integration with Webflow CMS, requiring backend infrastructure and caching to manage request limits effectively.