Sellerz.io is a SaaS platform that provides real-time sales automation for B2B revenue teams, aiming to increase productivity by 40% by automating non-selling tasks such as scheduling meetings, lead research, prospecting, and data entry. The company was founded in May 2021 and has already gained traction from revenue teams who have experimented with its platform. Sellerz.io differentiates itself from competitors by introducing an innovative solution that eliminates the need for public calendars to book meetings, allowing prospects to initiate live video calls directly. The company's secret sauce lies in its AI engine, which routes incoming sales calls to the best available seller and enriches video calls with information about the prospect or company. As a bootstrap business, Sellerz.io has faced challenges such as targeting the wrong audience and selecting an initial video technology partner incorrectly, but has learned from these mistakes and is now focused on becoming the first on-demand seller-as-a-service platform for businesses in three years.