Keith Messick joins Vercel as CMO

Vercel is expanding its capabilities to embrace the potential of AI while maintaining its foundational principles, transitioning from a frontend focus to a full-stack approach, and enhancing its enterprise offerings. The company has appointed Keith Messick as its first Chief Marketing Officer to support this growth and strengthen the developer community's voice. Keith, with a rich background in marketing to developers, previously served as CMO at Redis and played significant roles at LaunchDarkly, DialPad, and Lucidworks. He combines commercial insight, creative vision, and a technical mindset, and will lead Vercel's marketing team, known for its innovative product launches like AI Gateway, Vercel Blob GA, and Chat SDK. As Vercel continues to evolve, it seeks to deepen its role in the intersection of creativity and technical innovation, with open roles for various marketing positions to further shape its story in AI and web experiences.