How Code and Theory cut time-to-prototype 75% with v0

Code and Theory, a digital-first creative and technology agency working with brands such as Microsoft, Amazon, and NBC, has significantly improved its prototyping process by adopting a prompt-to-code workflow. This innovative approach eliminates the traditional use of wireframes and requirement documents, allowing product, engineering, and go-to-market teams to transform client briefs into functional prototypes in real-time. As a result, the agency has reduced time-to-prototype by 75% and cut deployment timelines by over 50%, enhancing efficiency and responsiveness in its project delivery.

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