360 billion tokens, 3 million customers, 6 engineers

Durable, an AI business builder, simplifies entrepreneurship by automating tasks such as website creation, SEO, and customer relationship management, allowing entrepreneurs to focus on their customers. Initially aiming to reduce the friction faced by small business owners, the company transitioned to a multi-tenant platform run on Vercel to handle millions of customer sites with varying traffic patterns and operational needs. This shift enabled Durable to manage complex AI workloads efficiently, ensuring tenant isolation and cost-effective scalability. By consolidating their infrastructure and leveraging Vercel's capabilities, Durable's small team of six engineers has achieved significant operational efficiency, allowing them to serve over 3 million businesses and process 1.1 billion tokens daily without a dedicated infrastructure team. As a result, each team member can deliver output ten times greater than before, reflecting a shift towards a more agile and scalable business model that could define the future of tech operations.