Megh Vakharia, CEO of Integral Studio and CTO at SymphonyOS, has been working with Vercel since 2017 to create innovative digital experiences for artists like Grammy-winning SZA and multi-platinum performers. The company's platform, SymphonyOS, aims to democratize music marketing for independent artists by providing them with the tools to build sustainable businesses off their music. With Vercel's serverless scalability and uptime guarantees, Integral has been able to simplify its infrastructure needs and deploy websites quickly, allowing artists like SZA to focus on creating and innovating alongside their teams. The company is committed to backwards compatibility, making it easy for artists to upgrade their sites as new technologies emerge. Despite the rise of TikTok and Instagram, Integral recognizes the power of the web in bringing people together and creating unique experiences for fans. By partnering with Vercel, Integral can scale and build tools for independent artists, letting them create at the moment of inspiration and enjoy the stardom that follows.