mmm.page`, a website creation platform, initially used Amazon S3 for its single page application but quickly outgrew it due to limitations such as poor SEO and difficulty in scaling. The company turned to Vercel, leveraging Server-Side Rendering (SSR), ease of deployment, and custom domain support to manage its scale, monetize offerings, and innovate. With Vercel's support, `mmm.page` has been able to quickly set up custom domains, improve performance with caching, and reduce latency by utilizing SSR. This has enabled the company to rapidly spin up new features, meet user needs, and scale along with its growing user base of over 30,000 users.