Cruise Critic, a subsidiary of Tripadvisor, was facing challenges scaling their tightly coupled and monolithic PHP application. To address this, they turned to Vercel to improve the delivery of high-performing web experiences at a faster pace. By adopting Next.js and Vercel, the team made significant improvements to the developer experience, enabling them to build software more efficiently. The adoption of Vercel resulted in reduced engineering build times from 30 minutes to under eight minutes, allowing for multiple daily shipments to production. Furthermore, Cruise Critic saw an 85% decrease in page download time and a nearly 100% decrease in page size, thanks to Vercel's superior developer workflow. As a result, the team can now focus on building products rather than worrying about infrastructure, enabling Cruise Critic to perform at a new level of scale.