Why "build your own" digital transformation is a flawed strategy

Digital transformation is often pursued by organizations aiming to modernize and remain competitive, but many fall into the trap of building custom platforms from scratch, a strategy that typically results in high costs, lengthy development times, and technical debt. According to a 2023 McKinsey report, 70% of these projects fail due to challenges like long development timelines and an inability to adapt to emerging technologies. Upsun offers an alternative with its platform-as-a-service (PaaS) model, which provides ready-to-use, flexible, and scalable solutions that can be deployed rapidly, ensuring businesses can respond swiftly to market changes. By utilizing Upsun, companies can focus on strategic initiatives rather than infrastructure management, maintaining cost efficiency and benefiting from built-in expertise and automated compliance updates. This approach not only reduces operational costs and accelerates deployment cycles but also aligns technology with business goals, fostering collaboration across teams and enabling continuous evolution in a fast-paced digital landscape.