When I Work is a scheduling app that enables managers to plan employee shifts, request coverage, and calculate shift wages from anywhere. The app uses Twilio SMS to send employees their schedules and allows them to request paid time off or ask about their work schedule via text message. With over 50,000 users since April and clients in various industries, When I Work is expanding into new markets, offering features such as integration with Google Calendar and Outlook to update personal calendars. The app aims to improve communication among employees and managers, making it easier to manage shifts and scheduling.