Twilio SendGrid and Valimail Partner to Ensure Compliance with Gmail and Yahoo’s New Requirements

Twilio SendGrid and Valimail have partnered to address Gmail and Yahoo's new requirements for email sending, which now mandate the use of DMARC records alongside SPF and DKIM standards, shifting these practices from recommendations to enforceable rules. This collaboration aims to simplify DMARC record creation and compliance for senders of all sizes, providing tools and insights to ensure adherence to the updated email delivery standards set by major providers. Valimail's Align solution assists senders in aligning their email authentication with these standards, facilitating compliance through streamlined reporting and automated configuration. The partnership underscores a commitment to enhancing email security and deliverability, as businesses adapt to these significant changes in the email ecosystem. The transition period, which began with temporary errors for non-compliant email traffic, offers senders a 60-day window to align with the new requirements before rejections are enforced.

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