The Twilio team has partnered with Salesforce and Appirio to create a new contest category for developers to build scalable, reliable voice and communications apps using Twilio's API on the Force.com platform. The deadline for submissions is November 19th, with the winner announced at Dreamforce in November. This partnership enables developers to leverage both platforms to streamline business processes, convert leads, and take their companies to the next level. The contest aims to encourage innovation and collaboration between Twilio, Salesforce, and Appirio, while providing resources such as tips, tricks, sample code, and tutorials for those new to Salesforce development.