Leverage real-time data to deliver personalized care to patients, at scale, and uncover critical moments in the care journey

Twilio Segment for Healthcare is now HIPAA-eligible, enabling healthcare and life sciences organizations to sign Business Associate Agreements and leverage real-time data to deliver personalized care. By integrating offline and online patient interactions, Twilio Segment creates unified patient profiles to enhance the care journey and improve health outcomes. The platform allows healthcare providers to overcome data silos and disconnected technologies by facilitating the collection, unification, and activation of patient data through its extensive integrations and Developer Center. This capability enables healthcare organizations to conduct funnel analysis, improve patient outreach and retention, and create personalized engagement strategies, thereby modernizing and personalizing patient experiences. By using Twilio Segment, healthcare providers can streamline their data management processes, focus on improving patient relationships, and better meet the growing consumer demand for personalized and digital healthcare communications.