Many businesses are feeling the pinch due to rising inflation's effects on operational costs and reduced consumer spending, leading to a need to boost profits. To address this, businesses should listen better to customer conversations, which can provide valuable insights to build their customer strategy and increase margins. Voice solutions can help analyze and extract insights from these conversations, offering two strategies: automating tasks using interactive voice response (IVR) systems and leveraging voice intelligence to personalize services and identify upsell opportunities. By doing so, businesses can cut operational costs, protect their bottom line, and deliver exceptional customer service.